Earth Hour is proud to be supporting I’m FINished with FINS, a campaign from SHARK SAVERS that aims to reduce the demand for shark products across the globe. The campaign is now the largest ever organised for shark conservation, currently active in Singapore, Malaysia, Taiwan, Hong Kong, Macau, Shanghai and Beijing.
Reducing global demand for shark fin soup is the most important thing we can do to protect these creatures from being driven to extinction. The health of marine ecosystems, viability of our commercial fisheries, the quality of our seafoods depend on sharks playing their role as keystone species within intricate marine food webs. When sharks disappear, so do many other species.
To join the growing movement, take the personal pledge to cease shark fin soup consumption at http://ehour.me/FINished
Stay tuned here for more info on how you can make a difference!
The incredible Earth Hour Yogyakarta team launched “Baby Tree Friends”, a tree adoption program for their 2013 campaign, and is set to do the same next year to help local citizens to create green areas in the busy Indonesian city. Earth Hour volunteers also collaborated with NGOs who specialise in reforestation, so they can find the best location and tree types for the planting!
Check out the Facebook album to view all adopted trees: http://ehour.me/17D8Bzs